Connect With Yourself First

In many marketing discussion we hear that you must connect with your audience. You must enter the conversation taking place in your customer’s mind.

I’d like to add that your ability to connect with an audience is directly related to connect with yourself and your own experience. Here are some examples of what I mean:

Lately I’ve been making plans to build a tiny house similar to what they make at Tumbleweed Tiny House Company. One issue is the plumbing on something that’s more or less off the grid. After reading a book on humanure, I realized our plan as a society is to separate ourselves from our own waste and transport it off to treatment facilities when your yard or garden is where it really ought to go. We’ve removed ourselves from that part of the cycle of life.

In the past year or so, I’ve taken to eating more raw food. Rather than vegan, I’ve headed down the raw-paleo path. As a people, we’ve generally separated ourselves from our food supply and production. Most of what we consume comes out of plastic bags and cardboard boxes instead of from the ground or from an animal. I can tell you, I notice a huge difference when I switch over to processed or cooked (dead) food for a meal or two. We’ve removed ourselves from that part of the life cycle.

Over the years, I’ve studied violence. As I’ve mentioned, I was an army medic. I’m also now an instructor candidate with Target Focus Training which teaches how to handle violence by creating injuries in the other guy. Through those experiences, I’ve seen how deluded most of us are about life, death and violence. Most people hope the police show up in time if something ever goes terribly wrong. We’ve separated ourselves from the reality that criminals have no problem using violence to get what they want. We see news about more people killed in our various wars. It seems like most people don’t realize none of those people died peacefully in their sleep. We don’t even get to see flag draped caskets anymore. We’ve removed ourselves from that part of the life cycle.

Over the last year, I’ve been using running in Vibram Five Finger Shoes. My muscles had to relearn how to run but once I adjusted, I’ve never had another stress injury. Evidently, the vast majority of foot, ankle, knee, etc problems people attribute to running are actually caused by their expensive footwear. If we went barefoot or nearly barefoot, all that goes away. You were made to experience the world through your feet as well. Imagine if you lived your life with your hands in oven mitts all the time. How much sensory input would your hands miss out on? Locking our feet up in allows us to ignore where we’re going and tromp through life totally unaware. We’ve removed ourselves from that part of the life cycle.

Steve Pavlina is the number one personal development blog by most any measure. He recently posted on Intimacy and Label-Free Relationships. We’re separating ourselves from really connecting with other people by our use and dependence on labels. I highly recommend his post to you.

All that’s to say, if you want to connect with your audience, connect with yourself first. It’s not about perfection but progress. It’s all about your effectiveness and ability to impact the world around you.

19 Responses

  1. to create relationship is a skill, and it is very essential for business, you need to develop social relationship in order to promote your things to them, let them come and visit your blog or shop, only then it will help you to grow your business more and more.

  2. In many aspects of modeling, evidence is required to show competence. An evidence procedure will show ‘evidence’ that something has been transferred or achieved. For example, if you want to make a million dollars, it will be evident that you are moving toward it when you see visual evidence of a credible source, such as a bank statement. This is a visual method of providing evidence.

  3. The basic steps to building wealth
    with your NLP skills are very simple.
    First you must take a serious inven-
    tory of your background, your knowl-
    edge and your skills. Next, you take a
    good look at the world around you
    and ask yourself, “what business or
    personal problems can I solve with
    my unique combination of skills?”

  4. A comforting fairytale about bogus gods in the sky? Or to
    venture out into the dark to look up at the night sky to
    glimpse at that from which we came and see our true home.
    No pearly gates, no deals and payment plans for immortality.
    Just a second or two to feel my connect to it all . No more
    no less and that’s okay with me.

  5. Yup it is very important to create good relationship in the business it is wise able to let the people explore your blog site your online shop etc. It is good policy to connecting yourself first because it will you good idea about your business strategy.

  6. Connecting with self is the most important concept in medidation. Though you have given your thoughts in other line of concept I would like to corelate your thought in the line which I am mastering at. You have a great blog that has numerous good resources

  7. Hi i truly agree that building good relationship is very important for online business it will increase traffic to your website and blogging is too important so trying your business policy on yourself first is a good policy.

  8. I believe in this concept of connecting with yourself to have a genuine approach with the audience. You can read all about marketing, but unless you have something unique to offer, the public senses this immediately.

  9. You may never know what your audience is looking for unless if you will learn to understand yourself first. It just like this, how will you able to connect with your audience on a marketing discussion when you can’t even dig in with your own self? The better understanding of the matter in online business will start with your own comprehension.

  10. If you are a person who knows who you are and what you stand for, then you got everything, cause then you are able to impact the audience infront of you. “understanding your self first” is definitely the first step to caught someone else´s attention, for example in an article. And of course building relationships in the online world is a key to success.

  11. What a powerful post. Disconnection robs us of so much, and causes so much pain in the form of anxiety and depression. I work on the computer most of the day.. but I also work with my hands making jewelry. Doing something physical makes all the difference to my stress levels. Thanks for sharing.

  12. I agree with the fact that recognizing the true self and remaining connected with the conscious being which lies within helps us to lead a more realistic life.Once we master this,reaching out to the target audience becomes easy. Thank You for the interesting post.

  13. Connecting with ourselves will give you plan basic strategy for future marketing. Doing this will improve your skills and help you to solve some hurdles that comes in your way. Thank for a interesting post.

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